3 10, 2014

Food party up in here

By |2016-11-24T07:43:15+00:00October 3rd, 2014|Uncategorized|

Northwestern University found that “the practice of low-fidelity prototyping… led to reframing failure as an opportunity for learning, fostering a sense of forward progress, and strengthening beliefs about creative ability.” The study concluded that building low-fidelity prototyping affects not only [...]

3 10, 2014

The Miracle of SPA

By |2016-11-24T07:43:15+00:00October 3rd, 2014|Uncategorized|

In a 2012 study of the psychological experience of prototyping, researchers at Stanford and Northwestern University found that “the practice of low-fidelity prototyping… led to reframing failure as an opportunity for learning, fostering a sense of forward progress, and strengthening [...]

3 10, 2014

How to make the best pizza

By |2016-11-24T07:43:15+00:00October 3rd, 2014|Uncategorized|

Have you ever spent an overwhelming amount of time and resources designing something that a client or user discards in a matter of seconds? I’ve seen it happen far too many times. It is never pleasant, always frustrating, yet often [...]